Is there a magazine currently in circulation that is already providing similar content? What makes it a winner? What makes it a loser? How will your magazine be better? Or, will your magazine be absolutely the only one of its kind reaching your target demographic? What is your target demographic looking for in a magazine? What other magazines are targeting the same demographic? From which can you learn the successes? From which can you learn the failures?
What are your printing options versus your budget? How many pages need to be color, and how many can be black and white? What is your circulation target? What are your circulation and distribution options? Is sponsorship an option? Is it possible to secure advertisers for your first run before going to press?
